Let the seller beware

first_imgThe sales landscape is experiencing a seismic shift, and credit unions are ideally suited to navigate this new terrain.Traditionally, salespeople had a huge information advantage over buyers and, therefore, the upper hand. Thus the adage, “Let the buyer beware.”But this has changed due to a shift in the “information asymmetry” that defines the sales relationship, says Daniel Pink, author of “To Sell is Human: The Surprising Truth About Moving Others” and other best-selling business books.“In just about every market for everything, we’re in a world approaching information parity,” he says. “Add to that the huge number of choices buyers have, along with their power to talk back, and we’re now in a world of ‘seller beware.’ Now, it’s the sellers who are on notice. It’s harder to take the low road, which means sellers are forced to the high road—and that requires some fundamentally human capabilities.” continue reading » 2SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img read more

Novak Djokovic opens in Australia giving a set to Struff

first_imgPhoto: Reuters Even so, the Serbian got his best tennis in the decisive momentsDel Ito against Gunneswaran will leave his rival in the second round The Serbian Novak Djokovic, number 2 in the world, gave a set in its opening at the Australian Open against the German Jan-Lennard Struff, who beat him 7-6 (5), 6-2, 2-6 and 6- one.The Belgrade tennis player, who achieved his 900th victory in an official match, knew how to suffer to lay the first stone on what could be his way to the eighth crown at Melbourne Park.Djokovic, who reached the first ‘major’ of the year after proclaiming himself champion of the ATP Cup with Serbia in Sydney, will play the second round against the winner of the match that will face the Japanese on Tuesday and invited to the Tatsuma Ito tournament with the Indian Prajnesh Gunneswaran, player recovered from the previous phase.last_img read more